PRODUCER’S VOICE

Unfortunately, food in Britain is often considered sub-par. The good news is that there has been a recent increase in the number of restaurants trying to change this, indicating that British dietary culture is dramatically and dynamically changing. “Washoku in the UK” is a project striving to bring about a new wave of Japanese restaurants in the UK, where restaurants are rapidly incorporating creative ideas. As the first step, we have opened a restaurant called engawa, which serves wagyu teppanyaki and sushi at Ham Yard Hotel, a top-class boutique hotel located near Piccadilly Circus, in the heart of London. Kobe beef and top quality tableware are imported directly from Japan to offer the very best of Japan that people can rarely experience in Britain. The restaurant features many Japanese-style designs to create a lasting impression in London, including kanji chandeliers (designed by transforming kanji characters written by a prominent calligrapher into a three-dimensional shape), walls with traditional Japanese patterns, and a distinctive large noren curtain at the entrance.