Micro sake brewery taking on enormous challenge

As Japanese cuisine has been gaining popularity around the world, sake has become widely acknowledged abroad as well. However, there are still lots of people who have never tried sake outside Japanese restaurants and it appears to take a little more time for them to enjoy sake on a daily basis. “We would like people throughout the world to enjoy Japanese sake more casually and with more fun.” This wish prompted us to tackle the challenge of creating the new sake. We not only endeavored to create a product that is easy even for sake beginners to drink, but also paid close attention to all the subtle details, including filling manufactured sake into wine bottles so that they could easily be stocked in local wine cellars; these represent how much enthusiasm we have poured into the project. We are determined to enter foreign markets with this new sake, demonstrate that a micro sake brewery in a small Japanese town can compete in the international arena, and eventually help the overall sake market to expand overseas.